Local Business Facts

Did you know…

FACT: 63% of Americans have substituted the internet and local search for phone books

FACT: Yellow Page usage has dropped 55% since 1999 and continues to do so by 4% every year

FACT: 84% of searchers are looking online for a local business

FACT: 73% of online activity is related to local content

FACT: 74% of computer users perform searches for local products and services

FACT: 82% of local searches result in an in-store visit, phone call, or purchase

FACT: The site ranked at the top of search results gets 42% of all clicks

But…

  • Only 44% of small businesses have a website
  • 50% of small businesses spend under 10% of their marketing budget online

local search stats Local Business Facts

What does this mean for you as a small business owner?

The number one ranked site in Google gets 42% of searched traffic. Are you getting this business, or is your competition?  39% of internet users report being unable to find a particular known business online, so even your current customers may be looking online for you in vain.

If almost ¾ of your potential customers are using the internet to find you, yet your business is invisible to them, your customers are buying from your competitors instead of you every month. The good news is that by optimizing your online presence for local search results, you can easily tap into a huge resource of new customers who are already searching for you.

How important is internet marketing to your local business?

Statistically, internet marketing is the single most important type of marketing you can utilize as a small business owner, and one of the least expensive; yet many small businesses are not using this vital resource.

At Spears Marketing, our expertise is helping small businesses like your own get found in local search results.  In just a few short weeks, your business can be ranking at the top of Google, increasing your brand awareness, and bringing in new customers every month.

Since the majority of small businesses owners are not leveraging the power of local search marketing in their advertising campaigns, your business will be at a tremendous advantage over local competitors. You will be seen as the “expert” in your city for your products and services, ensuring consistent businesses growth for years to come.

With our assistance, you can easily dominate your local market online, increasing your customer volume each month, without the hassle and expense of pricey radio & TV ads, billboards, or other “traditional” means of advertising.

Contact Spears Marketing today….before your competition does!