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Home » Archives for July 2011

Archives for July 2011

SEO is a Popularity Contest

July 22, 2011 by Seth Spears 3 Comments

Search Engine Marketing

Remember in high school how everybody wanted to be popular? The “cool” or popular kids seemed to look and act in a way that the “uncool” or unpopular kids didn’t. Guess what- when it comes to search engine optimization, the same popularity rules still apply. In school, the popular kids seemed to dress a little […]

Filed Under: SEO

Should Your Business Use Landing Pages?

July 6, 2011 by Seth Spears Leave a Comment

Squeeze Page

A landing page, lead capture page, or squeeze page, is a single page on a website with one goal in mind: to capture the contact information of visitors for future correspondence, usually through an “opt-in” form. The goal of a landing page is to get a prospect to take a desired action like signing up for […]

Filed Under: Marketing

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