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As a local business owner, you know the value of advertising your product or service in order to generate new business every month. You’ve probably also realized that traditional off-line marketing isn’t generating the results it once did. With the dawn of the internet, everything has changed. Radio and TV spots are expensive and don’t produce effective results. Potential … [Read More...]
FACT: Yellow Page usage has dropped 55% since 1999 and continues to do so by 4% every year...
FACT: 84% of searchers are looking online for a local business...
FACT: 82% of local searches result in an in-store visit, ... [Read More...]
Hi, I’m Seth, the founder of Spears Marketing. My passion is helping entrepreneurs and small business owners everywhere to succeed. At the heart of the American economy is local business, and at the heart of every business, is marketing. The marketing landscape has changed drastically over the past few years. As technology … [Read More...]
The Internet has become a powerful tool for businesses and consumers alike. In the past, advertising in the yellow pages, billboards, or other print media were effective ways of generating new business. Since the invention of the internet, these methods are becoming obsolete! Recent polls show that over half of all Americans have … [Read More...]