The Law of First Impressions

bum & businessman

In business, just as in life, first impressions are extremely important. People will make an initial judgement about you based upon how you look, and what you say. (Some would add to this ‘the way you carry yourself’, but I think that’s a combination of the first two.) Right or wrong, this is a fact… [Continue Reading]

Warren Buffett’s Ten Rules of Success

Warren Buffett's Ten Rules

A couple months back while grabbing a sandwich at Jimmy Johns, I noticed a plaque on the wall outlining Warren Buffett’s 10 rules to success. I snapped a picture with my iPhone thinking the list would make a solid blog post. Well, I just ran across the photo today, so I took the time to… [Continue Reading]

Marketing Reading List – 2012 Edition

small business reading list

It’s 2012. Time to kick-off your marketing in a bigger way than ever. And what better way to do that than by growing your knowledge through reading one business/marketing book a month? The following list are 12 of the best business and marketing books out there that will help you be more productive, get more… [Continue Reading]

Merry Christmas!

Nativity Merry Christmas

Merry Christmas to all from Spears Marketing. At this most joyous time of year spent with family and friends, take a moment to stop and reflect on the true meaning of the season. Thanks for making this a great year for us here at Spears Marketing. It’s been a great one for us and hope… [Continue Reading]

Web Hosting – Who Should You Use?

web hosting

In order to have a website online, the files that make up your site must be kept somewhere. That somewhere is a called a server. Web hosts provide servers for websites to reside upon, ensuring that your business’ online web presence is constantly available to your customers. Since you probably don’t want the cost and hassle of… [Continue Reading]